SOPHIE FIELDING
ART DIRECTOR +
GRAPHIC DESIGNER

Goals get you there

Credits: Creative concept, UX

Client: lululemon
Instead of New Year’s resolutions, lululemon focus on goals. Those goals can be tiny or huge, but they all focus on what brings you joy.

Previously, you could only experience a goals setting session by attending an in-person event. We wanted to change this so anyone, anywhere online could have their own goal setting workshop